You'll notice it has been a while since I posted to this blog. It's certainly not for lack of interest; on the contrary, I'm more interested in relevance than ever. That's why I've put my energies into writing Baby Boomer Insghts, a blog that helps marketers understand better how to effectively reach out to Boomers.
I share my personal experiences and opinions, but also some research, including the results of the July 2007 Boomer Insights and Implications Study conducted by Edelman and its research company, Strategy One. I enjoy writing it and have come to believe that there simply is nothing more relevant than boomers today.
My limited time prevents me from adequately keeping up both blogs, so I'm going to suspend this one until such time as I can give it the attention it deserves.
Please so visit me at Baby Boomer Insights - and tell your friends and colleagues!
